– Remarketing campaigns based on past user behavior
– Send targeted content to user segments based on interests, average order value, frequency of app use, and more.
– Focus your marketing resources on users who have shown they’re ready to convert.
– Target high-value prospective users by understanding more about who your user base is and how they use your app.
– Time your messaging campaigns for when users are most active and likely to respond favorably.
– Customize messaging and delivery times based on the user’s location, native language, local events, and time zones.