Team ReBid

We are a global advertising and marketing transformation startup. We offer MarTech and AdTech platform-driven solutions to power the future of media, data, creative and business transformation. One of the pioneering solutions by us is ReBid, the first ever Unified Marketing and Advertising AI Automation platform. ReBid uses proprietary AI-based algorithms that leverages MadTech to simplify digital marketing and give access to a cookieless world.

Unlocking the Power of Markov Chain Attribution with ReBid

Introduction In the ever-evolving landscape of digital marketing, accurately attributing the impact of various marketing channels is crucial for optimizing strategies and maximizing ROI. ReBid has taken a significant step forward by introducing the “Markov Chain Attribution” feature to its

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What Cookie Reversal Means for Marketers

Introduction In a significant turn of events, Google has decided to keep third-party cookies in its Chrome browser, reversing its previous stance on eliminating these tracking tools by the end of 2024. This decision, known as the “cookie reversal,” has

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