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Solutions for EdTech brands

Deliver a personalized learning experience to every student

Onboard, Engage & Activate

For EdTech marketing, ReBid helps deliver personalization by providing a comprehensive view of each student’s learning progress, preferences, and behavior. Creatinge customized learning experiences that are tailored to the individual student’s needs, which can lead to improved engagement and outcomes is done seamlessly on ReBid.

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EdTech Marketing Strategy
Solutions for EdTech brands

Deliver a personalized learning experience to every student

Onboard, Engage & Activate

For EdTech marketing, ReBid helps deliver personalization by providing a comprehensive view of each student’s learning progress, preferences, and behavior. Creatinge customized learning experiences that are tailored to the individual student’s needs, which can lead to improved engagement and outcomes is done seamlessly on ReBid.

EdTech Marketing Strategy
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EdTech Marketing, the numbers say it all!

The EdTech market is valued at $183.4 billion in 2021 and is projected to have a CAGR of 16% during 2022-2026. 

The rise in popularity of Massive Open Online Courses MOOCs and blended learning, as well as the increasing use of AI in education, are expected to drive market growth. Looking at these numbers, getting your EdTech marketing on point will be a key factor for your business.

According to GlobalData, the global EdTech market is expected to reach $410.2 billion by 2026 with a CAGR of 16% from 2022 to 2026. The pandemic has led to an increase in the adoption of video-assisted learning which has helped students improve their comprehension and social-emotional skills. Additionally, the use of AI-based learning platforms such as Google AI platform and MATHia allows teachers to identify struggling students and provide personalized attention, enhancing the learning experience. Furthermore, for corporate learners, advancements in AI-based learning through the integration of collaborative tools are expected to drive the demand for MOOCs in the EdTech market in the upcoming years.

See how ReBid can help!

Put your digital campaigns on Autopilot


Put your campaigns on autopilot with ReBid’s Smart Ad optimizer to gain significantly better results and a better ROAS. It uses predictive machine learning techniques that help you continuously enhance campaign performance through real-time bid optimizations, conversion rate optimization and dynamic budget allocation to the best-performing channels, campaigns and ad sets.

Share only what matters with CXOs

ReBid allows you to get a high-level birds eye view across all your campaigns in a single interface – CXO View, so you can easily share it with your C-suite. Our CXO view tracks, analyzes, compares and visualizes key marketing metrics and KPIs to offer an in-depth overview of your business data in real time.

Comprehensive 360 student profile

With ReBid you can now Integrate student registration data, interaction data, web activity data to unlock 360 degree profile view of each student. This is  powered by insights into user behavior and preferences on courses, learning progress, tutors and a lot more which helps you and deliver personalization on channels with highest impact giving your EdTech marketing goals a boost. 

Comprehensive 360 student profile

With ReBid you can now Integrate student registration data, interaction data, web activity data to unlock 360 degree profile view of each student. This is  powered by insights into user behavior and preferences on courses, learning progress, tutors and a lot more which helps you and deliver personalization on channels with highest impact giving your EdTech marketing goals a boost. 

Send personalized course recommendations

 Provide each student personalized course recommendations based on past history, performance and interests to acquire more students through registration, setup, and assisted onboarding using WhatsApp updates. Whatsapp is a great utility tool to use in the EdTech marketing kit. 

Trigger based SMS campaigns

Automate SMS campaigns for transactional and time-bound updates such as welcome messages, assignment reminder, subscription expiration etc.  Include SMS in your engagement mix and ensure that you leave no stone unturned to deliver a seamlessly integrated customer experience to take  your EdTech marketing at a new height.

Trigger based SMS campaigns

Automate SMS campaigns for transactional and time-bound updates such as welcome messages, assignment reminder, subscription expiration etc.  Include SMS in your engagement mix and ensure that you leave no stone unturned to deliver a seamlessly integrated customer experience to take  your EdTech marketing at a new height.

Ensure best practices via nudges

Ensure every student gets the most out of your app and achieve their academic goals. Drive best practices and reinforce desired behavior through app nudges for app update, offline download, progress tracking etc.

Website engagement with rich media content

Choose from a gallery of 50+ templates to customize every on-page element. Edit rich content, add CTAs and revamp your website for every individual customer with personalized notifications and triggers. No EdTech marketing strategy is complete without ensuring high quality content.

Website engagement with rich media content

Choose from a gallery of 50+ templates to customize every on-page element. Edit rich content, add CTAs and revamp your website for every individual customer with personalized notifications and triggers. No EdTech marketing strategy is complete without ensuring high quality content.

Bring back churned students

Use  information such as the items left in the cart, browsing history, and past purchases to personalized messages that can help to remind the students of the courses they were interested in and incentivize them to complete their purchase. This ensures conversions and makes your EdTech marketing strategy a big success.

Close conversions and grow loyalty

Grow your loyal student base with referral discounts and bonus points and personalize reminders for students by using information such as their purchase history and demographics to offer tailored coupons and increase the likelihood of conversion and also customer loyalty.

Say hello to the new age EdTech marketing!

Discover everything you can build by combining the 
power of customer data and personalized, 
multi-channel communications.

Request a Demo

Say hello to the new age EdTech marketing!

Discover everything you can build by combining the 
power of customer data and personalized, 
multi-channel communications.

Request a Demo
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